Prashant Kishor is one of India’s most influential political strategists. Born in a small village in Bihar, he rose to national fame by designing winning election campaigns for some of the biggest political leaders in India. From Narendra Modi to Mamata Banerjee, his behind-the-scenes planning has shaped the outcome of major elections.

But beyond politics, he is now focused on bringing true change to Bihar through his people’s movement – Jan Suraaj. Known for his clean image, bold thinking, and deep understanding of ground realities, Prashant Kishor is not just a political mind – he is a changemaker.
Let’s take a closer look at his life, journey, and impact.
Name | Prashant Kishor |
---|---|
Born | 1977 |
Birthplace | Konar village, Rohtas district, Bihar |
Profession | Political Strategist, Consultant |
Known For | Election Strategies, I-PAC Founder |
Net Worth | ₹2,700 crore (Approx.) – Based on reports from media, not officially verified. |
Early Life
Prashant Kishor was born in a small village called Konar in Rohtas district, Bihar. His father, Dr. Srikant Pandey, served as a government doctor, and his family had a simple but disciplined life.

Growing up in rural Bihar gave Prashant firsthand experience of the issues people face daily — lack of electricity, clean water, education, and proper health facilities. These early observations shaped his deep interest in development and public service.
His early years were filled with values of honesty, simplicity, and public good — all of which can be seen in his work today.
Education
Prashant Kishor completed his early schooling in Bihar and later pursued engineering. He developed a strong interest in public health and policy, which led him to work with international organizations.
He went on to work with the United Nations, especially in countries like India, Chad, and other developing nations. His work mainly focused on healthcare planning and communication strategies — skills that he would later use in political campaigns.
His background in statistics, data analysis, and development policy made him a rare expert in combining technology and people-centric planning.
Career
Prashant Kishor’s career has been both inspiring and unique. He started as a public health expert, working with international organisations like the United Nations. However, he soon shifted to Indian politics, where he found his true calling.
Public Health to Politics
After working in public health, he felt that real change needed better leadership and decision-making. He believed that if good ideas could reach the right leaders, real transformation could happen faster.
Breakthrough in 2014
His first big political campaign was in 2011–2014, when he worked with Narendra Modi for the Gujarat model and 2014 general elections. His team focused on digital outreach, surveys, clean messaging, and deep public engagement — a first in Indian politics.

The campaign was a grand success, and BJP formed the government with a clear majority.
I-PAC and Beyond
In 2015, he founded I-PAC (Indian Political Action Committee) — India’s first professional political consulting firm.

He went on to design and execute winning strategies for:
- Nitish Kumar in Bihar (2015)
- Captain Amarinder Singh in Punjab (2017)
- Y. S. Jagan Mohan Reddy in Andhra Pradesh (2019)
- Mamata Banerjee in West Bengal (2021)
He became known for his clean image, issue-based campaigns, and ability to win trust from leaders of all parties.
Achievements
Prashant Kishor has achieved remarkable success in Indian politics without ever contesting an election himself. His ability to create winning strategies for different political parties across states has made him one of the most influential political minds in India.
- Designed campaigns that changed Indian election strategies
- Pioneered data and youth-driven politics in India
- Helped multiple Chief Ministers win major elections
- Started Jan Suraaj — a people-first mission in Bihar
- Gained international respect for political planning and development work
He is one of the few strategists trusted by both national and regional leaders.
Inspiration & Impact
Prashant Kishor’s life story inspires thousands of young Indians, especially from small towns and rural backgrounds. He showed that one doesn’t have to be a politician to change politics.
His focus on clean politics, issue-based leadership, and people’s participation has encouraged many youth to step into leadership, public service, and activism.
By working across party lines, he proved that development is bigger than politics.
Contribution to Bihar
Although he worked in many states, his heart remained in Bihar. In 2022, he launched the Jan Suraaj Yatra, a statewide foot journey to listen to people’s real problems.

His contribution to Bihar includes:
- Training local youth and volunteers
- Starting political literacy movements
- Promoting local leadership in every block
- Addressing issues like migration, poor governance, and unemployment
- Creating a people-first governance model for Bihar’s long-term development
He also plans to build a clean political platform rooted in development, not caste or vote-bank politics.
Current Projects / Mission
His main focus now is Jan Suraaj, which means “Good Governance by the People”.
He believes Bihar needs a 10-year detailed plan, built through consultation with lakhs of people, experts, and youth. Jan Suraaj is not a regular political party — it is a movement for honest governance.

Key missions under Jan Suraaj:
- Forming local volunteer groups in every village
- Building a team of 10,000+ trained youth
- Creating a clean and accountable leadership system
- Offering alternative politics based on ideas, not slogans
He continues to travel daily and hold public discussions in towns, villages, and colleges.
Awards & Recognition
Prashant Kishor avoids awards and media attention, but his work has been widely recognized.
- Admired by top Indian leaders for his ethical campaign strategies
- Respected globally for his data-driven political planning
- Known as a youth icon for clean politics and bold thinking
- Invited by universities and think tanks to speak on democracy, leadership, and governance
His true reward is the trust of the people and the movement he is building.
Social Media & Links
He is not very active on personal social media but his mission pages keep people informed.
Videos / Interviews
- Prashant Kishor Interview (NDTV)
- Why Prashant Kishor is confident of NDA defeat in Bihar?
- Prashant Kishor on Bihar Politics (ANI News)
Final Thoughts
Prashant Kishor is not just a political mind – he is a reformer. From working with global organizations to walking barefoot across Bihar, he shows what dedication looks like.
He may not hold any political post yet, but his vision, honesty, and long-term thinking are shaping a better future for Bihar. He is an example of how one person with the right intentions can start a people’s movement.
Bihar is watching, and the country is learning – from the journey of Prashant Kishor.
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